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e•chain helps in automating the Customer Relationship Management (CRM) business processes. e•chain Customer relationship management components comprises of both business management and automation of the front-office divisions of an organization. e•chain is essentially meant to address the needs of Marketing, Sales and Distribution, and Customer Service and Support divisions within an organization and to allow the three to share data on prospects, customers, partners, competitors and employees. The purpose of e•chain CRM is to manage the customer through the entire lifecycle, i.e. from prospect to qualified opportunity to order. Online Demo Request
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